CENTURY 21 continues to be the real estate franchise brand most recognized by
consumers, and the real estate company consumers think of first when they want
real estate services1
1 Study Source: 2014 Ad Tracking Study. The survey results are based on 1,200 online interviews with a national random sample of adults (ages 18+) who are equal decision makers in real estate transactions and who have bought or sold a home within the past two years or, plan to purchase or sell a home within the next two years. The study was conducted by Millward Brown, a leading global market research organization, from May 14 – June 4, 2014.
The CENTURY 21 System is committed to providing up-to-date technology at your
fingertips. Consumers can access Century21.com listings right from their
handheld device. Also available on Century21.com is our satellite mapping
search tool which allows users to visually scout the location of CENTURY 21
The CENTURY 21 Learning System has been a winner of the Training Top 100 award
for six consecutive years. Local training, online learning - instructor lead and
self-paced. We offer classes that can help everyone, from the new agent to the
most experienced broker.
Sharpening your ax. Staying one step ahead of your competition! The Global Conference provides all that and more! Each year, CENTURY 21 professionals gather at an exciting venue to hear industry leaders and other fantastic motivational speakers help jump-start your business year! Venues for this annual event are chosen to provide you with fun and excitement as well as you celebrate your achievements. It’s an event not to be missed each year!
CENTURY 21 LeadRouterSM is a management tool that captures online
inquiries from home buyers and sellers, converting data to voice, and instantly
informs a CENTURY 21 real estate agent about the lead, enabling them to respond
within minutes of receiving the request.
In this day and age, a consumer needs to speak to someone immediately! Studies
show that 74% of consumers go with the first agent that contacts them. The
CENTURY 21 LeadRouter system is a great way for all agents to receive leads in a
timely manner so they can respond to the customer in a timely manner as well!
Averaging about 2 million visits a month, Century21.com provides tremendous
exposure for your listings. Consumers will also find easy access to buying,
selling and financial tools to help make their real estate dreams a reality.
Additionally, all listings placed on Century21.com, are automatically listed on
Google.com, trulia.com, landandfarm.com and yahoo.com - at no additional cost.
With the added visibility of your leads, you will be provided with a continued
stream of opportunities.
The CENTURY 21 Global Referral Network is an internet-based referral management
tool that enables brokers to securely send and receive referrals 24 hours a day,
7 days a week. There are no activation fees, no software to purchase and you
get free automatic upgrades. CGRN averages almost 400 referrals per month.
Referral fees are negotiable and guaranteed.
The CENTURY 21 Business Benefits program is a great way to save money on a
variety of business related goods and services. CENTURY 21 Business Benefits
program can help you with all your office solutions and marketing needs with
such companies as Dell, AT&T, eNeighborhoods, and that's just the beginning...
The CENTURY 21 System is dedicated to increasing market preference for the
CENTURY 21 brand, and generating qualified consumer leads for our agents.
Everything we do, from national advertising and public relations to local
marketing campaigns and billboards, is focused on delivering quality leads to
21online.com, our CENTURY 21 intranet, is an intuitive, comprehensive source of
information for brokers and agents. Providing easy access to our vast array of
tools, programs and systems, this site is sure to help you grow your business.
From an online ad creation studio to broker and agent financial tools, 21online.com
is a complete marketing system to acquire buyers and sellers. Here are some
highlights from our state of the art Intranet:
Sales letters, advertising artwork and press release templates
CENTURY 21 policy and procedures manuals and forms
The CENTURY 21 Preferred Client Club enables agents to strengthen and build
client relationships beyond the conclusion of a transaction. A variety of
unique communications will keep agents top of mind when their client is ready
for their next purchase or sale, or needs to recommend an agent to a friend or
The CENTURY 21 System allows you to offer a variety of additional real estate
services to the consumer, such as: mortgage, inspection, home warranty and title.
These additional services make you a one-stop shop for all of your customerâ€™s
real estate needs.
Since 1979, CENTURY 21 offices from coast to coast have supported Easter Seals,
a non-profit organization that helps adults and children with disabilities lead
more independent lives. In fact, to date, the CENTURY 21 System has raised over
$91 million to support local Easter Seals chapters.
The CENTURY 21 System offers a robust reporting system for sales professionals
so they collect regular feedback from clients. This enables them to consistently
improve their performance and gain recognition for their superior
The Quality Service Survey allows you to be in touch with the needs of your
clients and to understand your customer experience so you can constantly improve
Offered in both English and Spanish
Available online or on paper
With results posted securely online
Sales professionals who achieve the highest levels of quality customer service
have the opportunity to receive the CENTURY 21 Quality Service Award, which is a
powerful marketing tool you can use to differentiate yourself from the others.
Success in real estate depends on building relationships, and that takes time
and effort. Over half of home buyers and sellers learned about their real estate
agent from prior experience or a referral, but only 13% actually used the same
agent again.* Nearly half of Preferred Client Club members have referred someone
else to their CENTURY 21Â® broker or sales professional.*
The Preferred Client Club is a turnkey solution:
Follows up with past clients
Builds loyalty through personalized communications
Extends over a five- or seven-year period (your choice)
Easy and inexpensive
If you are tired of losing customers and prospects to time, this follow-up
program can help, and it takes only a few minutes. It's just one more advantage
of the CENTURY 21 System.
Why settle for a brand that specializes in only specific markets and
environments, when CENTURY 21 applies the Standard for service across the globe?
CENTURY 21 Real Estate LLC is the largest real estate brand and has more than 145,000 brokers
and sales associates and more than 8,800 offices in 60 countries and territories worldwide.
In the CENTURY 21 System, we appreciate hard work and dedication to customer
service and achievement. We have a number of awards and recognition programs to
honor all those who truly portray the Gold Standard. We have twelve different
nationally recognized awards to assure that all members of our family are
recognized for their commitment to the brand.
Through the CENTURY 21 System, you have the opportunity and the increased
resources to leverage our brand name and industry leading programs to help you
achieve maximum results and unlimited growth to your business. Take advantage
of the fact that you are working at the biggest real estate company in the world.
Receive the rewards, recognition and the respect you deserve.